The Market Share Report presents team-specific usage splits in easy-to-analyze visual form. For more information, see the first piece in the series.
For weekly analysis using this data, check out our NFL homepage. I’ll tweet out some findings as well, if that’s your thing. This data is best used in conjunction with our suite of Tools, especially our Models. The pie charts represent the last four weeks of data, while the line graphs show each individual week.
The four running backs with the highest rushing shares over the last four games are Kareem Hunt (91.8 percent), Le’Veon Bell (89.2 percent), Ezekiel Elliott (85.2 percent), and Jay Ajayi (84.5 percent). Bell is out (bye), as is Zeke (suspension), and Ajayi is not on the main slate because his trade from the Dolphins to Eagles occurred after salaries were released. For future weeks, we’ll want to monitor how the Dallas, Miami, and Philadelphia backfields take shape. For this week, Hunt is the only member of the quartet rosterable in the main slate — and the Chiefs-Cowboys game has a slate-high over/under of 51.0 points.
Without further ado, here are the graphs. They’re interactive, so hover over anything for more data. Good luck in Week 9!
Snaps
A guy can’t touch the ball if he’s not on the field. Snap data is more important than a lot of people think. If 80 percent of success is showing up, then we want guys who actually show up on the field.
Targets
Players compete for one ball on a per-play basis and there’s only so much of the pie to go around. Targets are important. Below the pie graph is a line graph showing the weekly target share over the last four weeks of the 2017 season.
Air Yards
Air Yards as a metric helps us see how a receiver produces his receiving yards and how leveraged his targets are. The metric was created by RotoViz’s Josh Hermsmeyer. Check out Josh’s introduction to Air Yards at RotoViz. The charts show the market share of Air Yards.
Rushes
Again, there’s only so much of the rushing pie to go around.
Opportunities Inside the 10-Yard Line
Touchdowns are critical for success in guaranteed prize pools. Getting opportunities inside the 10-yard line is pretty much DFS gold.
Bryan Mears is an editor at FantasyLabs and host of the Daily Fantasy Flex podcast.
